Manic Panic reveal latest sponsored artist

Renowned vivid colour specialist and global educator Heffy Wheeler (Heffyx) has been officially unveiled as the newest Manic Panic Sponsored Artist, marking a major career milestone for the UK based creative.

Internationally celebrated for her boundary pushing colour work, Heffy is the owner of Hx Hair and an influential voice in the vivid hair community. Her expertise spans global education, creative content and business mentoring, making her partnership with Manic Panic a natural fit for the iconic alternative colour brand.

Manic Panic is aligning with Heffy to further inspire stylists worldwide. As part of her new role, she will collaborate closely with the brand to produce educational content, champion colour innovation, and represent Manic Panic across industry events and creative platforms. Her work will highlight the versatility and vibrancy of the brand's semi permanent colour portfolio.

Speaking on the announcement, Heffy said:

“Manic Panic is such an iconic brand that has always championed individuality and fearless colour. To become a sponsored artist for a brand with such a rich history and influence in creative colour is incredibly exciting. I'm passionate about pushing boundaries with colour while protecting the integrity of the hair, and I'm looking forward to creating inspiring work alongside the Manic Panic team.”

Manic Panic

www.manic-panic.co.uk