New lash range designed by make-up artists

My Beauty Squad Lash CollectioniMobile beauty app, My Beauty Squad, has launched a new eyelash collection, inspired by clients and the viral beauty 'fox eye' trend.

The Lashes for Everyone Collection has been created by the My Beauty Squad team's professional make-up artists, and includes five deluxe silk and faux mink lash styles ranging from party looks to job interviews.

Queila Doyle, CEO and Founder of My Beauty Squad
Queila Doyle, CEO and Founder of My Beauty Squad
Commenting on the launch of the Lashes for Everyone Collection, Queila Doyle, CEO and Founder of My Beauty Squad, says:

"We noticed that our mobile beauty customers only had two options when it came to lashes, either dramatic lashes or completely natural. Personally, I love a natural lash but I was tired of having to choose those pharmacy ‘barely-there' ones that wouldn't give me the style I desired.”

Queila adds:

"We made sure they are lightweight and reusable. We didn't want to leave anyone out and the same way we have lashes for professionals, we counted on the expertise of our VIP make-up artist and general manager Sabrina Rivera to include a pro MUA lash style in the collection.”

The Lashes for Everyone Collection is the first launch in a series of beauty products set to be revealed by My Beauty Squad.