Massage teacher victorious at global championships

After training as a massage therapist just five years ago, we're delighted to announce that Eli Sobon, founder of ABT Accredited Face o'clock Academy®, has won first place in the Wellness Innovative Massage category at the Official World Massage and Manual Therapy Championship 2023.

The event, which took place in Lecce, Italy, saw massage professionals from across the globe compete in a number of categories. 

Judged by 40 massage professionals, Eli participated in the Wellness Innovation Massage competition performing the Face o'clock - Japanese Manual Facelift®. Developed by Eli, the massage consists of Deep Tissue Massage, Lymphatic Drainage, Relaxation of Muscular Tensions, Facelift and Acupressure, combining Facial Massage precepts that originated in Feudal Japan with modern techniques.

Commenting on her achievement, Eli told us:

“I felt absolutely unbelievable when I was announced as the winner! It was a true vindication of my decision to leave behind the corporate lifestyle and dedicate myself entirely to the holistic lifestyle that the Japanese Manual FaceLift represents. 

“I started my journey as a massage therapist just five years ago and, in this short time, I have mastered the Japanese Manual FaceLift and also opened Face o'clock Academy®, by Eli Sobon where I teach both my signature techniques and the Buccal massage - a technique well known by celebrities worldwide.

“It also cemented in my mind that it is never too late to follow your dreams and to start a new in life. I am delighted that I am able to help women showcase their natural beauty in a professional setting, and the feeling of being internationally recognised for this has been truly overwhelming!”

Following her win, Eli has been invited to participate in the 2024 edition of the competition, representing the UK as a Junior Ambassador.

Congratulations Eli, we're proud to have you as part of the ABT Accredited Family!

Face o'clock Academy®